slideshow image

Promoting healthy choices and stronger voices in children's media

slideshow image

Know Before You Go. Find age appropriate movies for children

slideshow image

Kidzone is just for kids

slideshow image

Take Action and play an active part in shaping our media services

slideshow image

Information on children and the media

Australian Council on Children and the Media

Promoting healthy choices and stronger voices in children’s media

The Australian Council on Children and the Media (ACCM), incorporating Young Media Australia, is a unique national community organisation whose members share a strong commitment to the promotion of the healthy development of Australian children. Their particular interest and expertise is in the role that media experiences play in that development.

The Australian Council on Children and the Media promotes healthy choices and stronger voices in children’s media and is a comprehensive source of information about children and the media.

We would like to hear what you think of our new website. Please fill in our short survey

Latest seminar

Grand Theft Brainspace? Games apps & mobiles 
issues and practical strategies

30 May 2013   St Andrews Cathedral School, Sydney

Featured Movie Review

Latest News

Half of adults reject marketing to kids May 14, 2013

In MarketingWeek on 10 May 2013, Lucy Tesseras wrote: Half of adults reject marketing to kids. Almost half of adults (49 per cent) believe marketers should be allowed to target children, according to research. read more »

The state of play May 14, 2013

In MarketingWeek on 2 May 2013, Lucy Tesseras wrote: The state of play. As the industry waits for the Government’s reaction to the Bailey Review and lobby groups step up their efforts to ban advertising to under-11s, can there ever be an ethical way to market to children? read more »

Parents need game ratings they can trust May 13, 2013

In the Sunday Herald Sun, May 11, 2013, Susie O'Brien wrote: Parents need game ratings they can trust "In January the ratings system for Australian material changed and a new R18+ classification was introduced. The change followed concerns that material given an adult classification overseas - or refused classification altogether - was read more »

Parents are just as affected by junk food ads as their children. May 7, 2013

New research has challenged  the assumption that adults are better able to resist junk food advertisements than children.The study was led by Health Promotion Evaluation Unit Director Professor Simone Pettigrew, at The University of Western Australia and published  in Public Health Nutrition, interviewed 2000 Australian adults and children, read more »

Is the new games rating system working? May 2, 2013

In a joint media release from Flinders University and ACCM, Elizabeth Handsley, Professor of Law at Flinders University and President of ACCM says that the new classification system for video games is not providing the promised better protection for Australian children. read more »