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ABC TV's Media Watch program on 10 October discussed the boom in betting ads during television sports programs such as the finals of NRL and AFL. Presenter Paul Barry pointed out that this put betting in front of children and compared this to the way that cigarette ads attracted children to smoking. He said that although betting ads are banned during programs that might be watched by kids, sport and programs like the Footy Show, which appeal to kids, are exempt from the rule and so is TV news. He called this "a massive loophole".
Read the Commercial Television Industry Code of Practice - Section 6.5 deals with Betting and gambling
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