Australian Council on Children and the Media

Eggy Alphabet - Blake ELearning Pty Ltd

app image

No gambling content found in the levels played

This review of Eggy Alphabet was completed by the Australian Council on Children and the Media (ACCM) on 28 March 2014.

About the app

This section contains details about the app provided by an ACCM Reviewer.

Name of app: Eggy Alphabet
Developed by: Blake ELearning Pty Ltd
Platform reviewed: Apple App Store, Google Play
Cost: Free, Paid
Developer’s suggested age: iTunes: 4+; Google Play: everyone
Gambling content advice: No gambling content found in the levels played

ACCM review

This review of Eggy Alphabet contains the following information:

App description

This App presents a set of mini games, each practicing letters and sounds, including letter names, sounds and letter formation.

Reviewers comments

This App is designed to help children learn the alphabet, with a collection of mini games for each letter including activities that help practice letter formation, letter sounds, upper and lower case. The app relies heavily on rewards and children are rewarded for their work. A range of accents are available and the ability have an Australian accent was cited as beneficial by parents involved in user testing. While the children playing this found the activities engaging, some found the letter formation tasks challenging.

In App purchasing

Links to other apps by the developer in the parent sections.


No gambling content was found during the review.

Game playing behaviour which may be of concern to some parents

No game playing behaviours which may be of concern to parents were found during the review.


Although a free version is available this review is based on the paid version.

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About our colour guide

Content is age appropriate for children this age

Some content may not be appropriate for children this age. Parental guidance recommended

Content is not age appropriate for children this age

Gambling content advice

Simulated casino style gambling. Not suitable for minors

Contains some elements of gambling. Some content is not recommended for minors. Parental guidance recommended

No gambling content found in the levels played

About games and gambling

Most games contain elements of risk, chance and knowledge, that is why they are fun to play. There is growing concern about the impacts of simulated gambling games on the health and wellbeing of children. That's why we are identifying games that contain gambling elements on our site.

The State Government of South Australia's web site contains information about these concerns.